You must have heard by now about the Google plus or Google+ social networking site from the big G. Already the network has more than 20 million users and is quickly becoming a serious competitor of social media giants Facebook and Twitter. So how does Google+ factor in to Search Engine Optimization (SEO)?
One of the ways Google+ separates itself from the social media pack is its power to affect SEO. Google+ has something up their sleeve that the likes of Facebook and Twitter can’t compete with—Google+ links are dofollow links that carry PageRank and authority that Facebook and Twitter do not.
So any links you happen to share on social networks – Facebook and Twitter, are NoFollow links, in other words not so important for SEO ranking.
Two main areas where you can currently add links are in the Google+ posts and the “About Me” section. The Google+ posts will give you a short term boost where you can post your latest news.
The ‘About Me’ area is a good place to talk about your business and drop a few links back to your website or blog. The links here will not change so become a more solid link with longer staying power.
So although we are all busy beavers, jump aboard Google+ for an seo boost.