Some of you who have been around for a while may have heard of LSI or latent semantic indexing. Search engines have a method for sorting websites into the correct category and ranking for the right search terms. LSI is one way they achieve this aim, and if you know how to use it, then [...]

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Social media is becoming ever more important in the search results, especially if your logged into your Google account. You may have noticed an increase in emails, requests and gentle prods of persuasion from contacts wanting you to like them on Facebook or follow on Twitter. The reason why is now clear if you perform [...]

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Bad news if your shovelling a ton of money into PPC advertising, browsers are clicking on organic search engine results rather than the paid variety. The report which was compiled by User Centric shows what most people already know, organic is trusted more by buyers. The report looked at how users reacted to paid search [...]

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In the fight against website spamming their way to the top of the search engines, Google have revealed that they have made changes to their search algorithm which will remove the offending sites from their pages, and also punish websites that copy content. The changes come after mounting criticism that Google are not doing enough [...]

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